Presentation on the North American Communication Market

>Streamline customer
communications
North America
SOLUTION
DYNAMICS
Pat Brand - President, North America - Solutions Dynamics Inc
Presentation made at Solution Dynamic Ltd New Zealand event
AUT School of Engineering, Computer & Mathematical Sciences
Auckland, New Zealand, 5 September 2019

SOLUTION
DYNAMICS
>Trends CCM - North America
>Global Applications SMBs
>Digitisation – Challenges
>Digitisation - Solutions
AGENDA STREAMLINING CUSTOMER
COMMUNICATIONS AT SCALE

PAT BRAND -CREDENTIALS
PITNEY BOWES
SOLUTION
DYNAMICS
Happy to now be part of Solution Dynamics Team
>President, Document Messaging Technologies
2004 –2009
>
President, SMB North America
2009 –2013
>
SVP and GM, SMB Global Products and Strategy
2014 –2018

SOLUTION
DYNAMICS
NORTH AMERICA CCM
$23B MARKET & GROWING 3.6%*
>Print & Digital transactions
345 billion (2018)*
• 281b Marketing + 64b Transactional*
>3.3% growth 2022*
• Marketing 3.5% CAGR*
• Outsourcing 5.2% growth*
>Transactional 2.4% CAGR
>Outsourcing 4.6% growth
Source: Keypoint Intelligence/InfoTrends Forecast
The Value of Customer Communications Delivery North America Market
February 2018 by Matt Swain
*Source:Infotrends

MID -SIZE BUSINESSES NORTH AMERICA
UNDERSERVED GLOBAL APPLICATIONS
>Enterprise (2k firms)
•Focus large software/service providers
•Global applications fragmented
•Digital managed separate from print
SOLUTION
DYNAMICS
>Small businesses (5.9m firms)
• Access cloud tools
•(Quickbooks/Constant Contact)
>Mid market (15k firms) underserved
•In -house producers for print/digital
•Inefficient -lack of scale
•Shrinking mail volumes/slower delivery
•High cost of onboarding - complex apps

SOLUTION
DYNAMICS
CHALLENGES TO DIGITIZING COMMUNICATION
WORKFLOWS –COSTS & FLEXIBILITY
>Clients focused on digitizing operations
and driving variable cost structure
>Service providers geared to supporting
larger jobs
for Enterprise clients
>Focus on digitizing few largest ERP
applications increases cost of supporting
many smaller office applications
>On boarding - cost and time - prohibitive
>Production efficiency
>Tradeoffs
- production efficiency vs delivery hurt
Cloud platform connects to right service providers

SOLUTION
DYNAMICS
>Digital2Print acquisition
• Jupiter platform
• 300+ service providers in 50 countries
>Understanding of NA market
>Large cornerstone clients
• Plus key recent wins
POSITIONED TO STREAMLINE CUSTOMER
COMMUNICATIONS AT SCALE - NORTH AMERICA
>SDL robust technology stack
>Disciplined services approach
• Deep domain expertise of our people
• Focus on client satisfaction

SOLUTION
DYNAMICS
SUMMARY -STREAMLINING CUSTOMER
COMMUNICATIONS AT SCALE - NORTH AMERICA
Thank You

SOLUTION
DYNAMICS
Nelson Siva
Executive Director / CEO
Phone: +64 (0) 21 415 027 or Email: info@solutiondynamics.com
New Zealand | United Kingdom | United States of America
For further information please contact
Head Office: 18 - 24 Canaveral Drive, Rosedale, Auckland 0632, New Zealand | Phone +64 9 970 7700
PO Box 301248, Albany 0752,New Zealand
www.solutiondynamics.com