BPG Sales and Revenue Update

Blackpearl Group | Level 1 60 Cuba Street
Wellington 6011 | New Zealand
hello@blackpearlgroup.com | +64 480 39390


3 August 2023
BPG Sales and Revenue Update
Black Pearl Group Limited (BPG), is pleased to provide its sales and revenue update.
During the last 90 days ending 31 July, BPG has secured over 1 million dollars in new
annual recurring revenue (ARR) from its new SaaS product, Pearl Diver. Like all BPG’s
services, Pearl Diver uses a monthly recurring billing model, generating regular and
stable revenue. As the customer base grows through new sign-ups, each additional
subscriber contributes to the overall revenue. This continuous growth is not limited to
one-time purchases but compounds over time.

As we look forward to August and beyond, BPG will be introducing two new initiatives to
support accelerated revenue growth:

Pearl Diver - Flows
Flows is an enhancement to Pearl Diver, which enables users to further manage and group
their website visitors and key audiences. This helps customers better focus their time and
money on their most immediate website opportunities while automatically nurturing the
rest through integrations into key marketing services.

This ‘sell to the best – grow the rest’ approach will help support increased price points for
BPG while also ensuring our customers get maximum value from the web traffic identified
by Pearl Diver.

Flows is scheduled for release in September.
Partners
As announced to the market on 18 July, Cherryl Pressley moved into an Executive
Directors role as she became Chief Revenue Officer.
Cherryl is an exceptionally experienced leader in technology partnerships, with over 17
years of combined experience as a Senior Director of Worldwide Distribution at
Microsoft and Head of Scale Partnerships for Google.
Sales partnerships through established marketing and technology channels are a logical
progression for a service that lives at the intersection of those industries.
“I know that Partners can be a true force multiplier for us. They bring not only sales
skills and the ability to scale but also professional services and support that provide
tremendous value to our joint customers." - Cherryl Pressley.
BPG looks forward to discussing the partnership strategy and showcasing Flows in
depth in its ASM, scheduled for Monday, 4 September 2023.
For and on behalf of the Board,
Karen Cargill
Chief Financial Officer
For further information, please contact:
hello@blackpearlgroup.com | +64 480 39390