Me Today Limited/Announcement
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Receivers and Liquidators appointed to King Honey

M&A27 July 2025MEEConsumer Staples

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27 July 2025

Me Today Ltd announces appointment of receivers and liquidators

to subsidiaries King Honey Holdings Limited and King Honey Limited

Me Today announces that the directors of its subsidiaries, King Honey Holdings Limited and King

Honey Limited, have each requested that the Bank of New Zealand appoint receivers and managers

over its respective assets. The Bank of New Zealand has appointed Richard Nacey and John Fisk of

PwC New Zealand as receivers and managers of KHL and KHHL.

Contemporaneously with the appointment of the receivers, Tony Maginness and Jared Booth of

Bakertilly Staples Rodway have also been appointed as joint and several liquidators of KHL and KHHL.

Me Today has previously communicated the tough market operating conditions within the manuka

honey sector. Trading conditions within the industry continue to be challenging. Me Today has been

in discussion with a party relating to a sale of the King Honey business. The sale has not been able to

be concluded.

The King Honey business has continued to trade and is up to date with payments to trade creditors

and the Inland Revenue Department. The directors have not been able to reach a suitable ongoing

funding solution with its two main lenders the BNZ and the Jarvis Trust, and on this basis made the

decision to request the BNZ to appoint a receiver.

The King Honey business is “ring fenced” from the Me Today group. In early 2024 when the group

raised new capital, an agreement was made with the group lenders to remove Me Today from the

King Honey debt security group.

Me Today supports the decision of the King Honey boards and while it is not the preferred outcome

the decision to have receivers appointed to King Honey will ultimately have a positive impact on Me

Today.


Accordingly, Me Today has no financial obligations in relation to the debts of KHL and KHHL.

The Me Today brand remains committed to manuka honey. It sees manuka honey as an important

and sought after product from New Zealand with a large interest from international markets.

Me Today is in discussions with other partners in respect to the supply and contract pack services.

Ultimately Me Today expects that it will be able to source manuka honey and contract pack services

at a price that is better than what it has been receiving from its subsidiary.

The board and management of Me Today remain focused on growing the Me Today brand both in

New Zealand and International Markets. The Me Today business continues to expand the brand

locally and is working hard on growing the opportunities that it has created in International Markets

such as the USA, China, Japan, and the UAE.

An update providing further information relating to the ongoing strategy of Me Today will be

provided over the coming weeks. The major shareholders of Me Today also remain committed to

supporting the growth and ongoing investment required to expand the brand.


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For further information, please contact:

Grant Baker

Chairman, Me Today Limited

021 729 800

Data sourced from publicly available filings. Our datasets may not be complete. Automated analysis can produce errors. If you believe any data on this page is incorrect, please contact us at hello@nzxplorer.co.nz. For informational purposes only. Not investment advice.

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