2nd Quarter Sales to 27 July 2025

Improved 2
nd
Quarter Sales


• 2
nd
Quarter Group Sales $192.9 million, +2.07%
• 1
st
Half Group Sales $371.3 million, 99.8% of last year
• 2
nd
Quarter online sales share of Group sales 19.97% vs 19.83% Last Year
• 1
st
Half online sales share of Group sales 19.36% vs 18.77% Last Year
• Group Inventory value below last year
• Reported Net Profit after Tax (NPAT) expected to be not less than $29 million

The directors of Briscoe Group Limited (NZX/ASX code: BGP) announce unaudited
sales for the 13-week second quarter to 27 July 2025 of $192.9 million, an increase of
2.07% on the $189.0 million reported for the same period ended 28 July 2024.

Group Managing Director Rod Duke said, “We’re pleased to be able to record positive
sales for this second quarter after the decline recorded for the first quarter. Homewares
has bounced back well with growth of 3.97% after the first quarter being impacted by the
slow start to winter and the timing of significant promotional events. We were
disappointed with the sporting goods sales decline of 1.34% for the quarter, however
these sales tend to be more sensitive to the strength of discretionary spend which
continues to reflect the ongoing tough economic environment and subdued consumer
sentiment.”

Group sales for the first half, 26-week period to 27 July 2025 were $371.3 million, 0.22%
below the $372.1 million reported for the first half of last year. Both segments closed at
99% of last year’s sales – homeware under by 0.11% and sporting goods by 0.40%.

“Our online channel continues to perform well representing 19.36% of Group sales
compared to 18.77% at the close of last year’s first half and delivering 2.92% sales
growth. We look forward to the launch of the new online front-end platform during
August which will bring significant functionality and performance improvements.

“Gross profit margin remains a major focus for the Group, and we continue to see
pressure as the impacts of the economic downturn are felt.

“Our focus on inventory is a constant priority and we expect the value of Group inventory
to close the half-year less than July 2024.

Briscoe Group Limited is a company incorporated in New Zealand and registered in Australia as a foreign company under the name
Briscoe Group Australasia Limited (ARBN 619 060 552). It is listed on the NZX and also the Australian Securities Exchange as a
foreign exempt entity. (NZX/ASX code: BGP).



“Interest income for the half-year will close around $2.0 million under last year as a
result of lower interest rates and lower cash balances with the progress of the build of
our new distribution centre at Drury which remains on time and within budget.

“We continue to see how highly sensitive New Zealand retail is to the ongoing economic
challenges faced by all retailers. We expect Group NPAT to close at not less than $29
million for this first half. As previously indicated, we anticipated the first half to be
especially challenging but continue to expect second half profitability to exceed the first
half in a return to a more normalised shape of annual profitability. We remain hopeful
that the economic recovery will gradually emerge as the year continues.”

Briscoe Group expects to release its half-year results on 10 September 2025, including
declaration of an interim dividend.

Monday 4 August 2025.

Contact for enquiries:
Rod Duke
Group Managing Director
Tel: +64 9 815 3737