a2 Milk(TM) brand expands into Canadian market under licence

NZX Code: ATM
ASX Code: A2M

The a2 Milk Company Limited
www.thea2milkcompany.com

12 March 2020
NZX/ASX Market Release


The a2 Milk™ brand expands into the Canadian market under licence

The a2 Milk Company is pleased to announce it has entered into an exclusive licensing agreement with Agrifoods
Cooperative (‘Agrifoods’) for the production, distribution, sale and marketing of a2 Milk™ branded liquid milk for
the Canadian market as was announced by Agrifoods overnight.

CEO of The a2 Milk Company, Geoffrey Babidge, said: “We are very pleased to form this partnership with
Agrifoods through a well-structured license agreement. This arrangement gives us the ability to leverage the
brand development work we have already undertaken in North America and expand into the Canadian market
with a well-respected partner.”

CEO of Agrifoods Cooperative, Maheb Nathoo, said: “This is an excellent partnership and we are excited to be
able to offer a2 Milk™ products to Canadian consumers. The a2 Milk Company is an innovator in the dairy
industry and we are delighted to be partnering with them.”

The a2 Milk Company will provide Agrifoods with access to its IP and marketing assets as well as its proprietary
systems and know-how relating to the sourcing and processing of a2 Milk™ and will work with Agrifoods and local
Canadian dairy farmers to source milk locally. Agrifoods will leverage its substantial capabilities in-market to
establish distribution across Canada and has primary responsibility for funding this venture. It is expected that a
range of liquid milk products will be launched later this calendar year.

About Agrifoods Cooperative
A leading provider of innovative premium quality dairy and food products and services, Agrifoods are recognised
as a successful, profitable and environmentally responsible cooperative headquartered in Canada. Agrifoods
Cooperative has been in business for over a century and has grown to become one of Canada’s leading
cooperatives with over 2,700 members.

Agrifoods’ family of brands – Organic Meadow, Rolling Meadow, Meadowfresh, Earth’s Own, Happy Planet and
Happy Planet Creamery employ over 400 people and have become leaders in the health and wellness industry,
producing a wide range of premium, on-trend, wholesome foods and beverages available from coast to coast.

As a cooperative, Agrifoods is dedicated to building up and giving back to their communities through their socially
and environmentally conscious commitments, by investing in their employees and mentoring the next generation
of dairy farmers and community leaders. For more information visit www.agrifoods.ca.


Geoffrey Babidge
Chief Executive Officer
The a2 Milk Company Limited

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For further information, please contact:
Investors / Analysts
David Akers
Head of Investor Relations
M +61 412 944 577
david.akers@a2milk.com

Media
Rick Willis
M +61 411 839 344
rick@networkfour.com.au