Appointment of Greg Smith as Chief Executive Officer

MARKET RELEASE
23 June 2021

Cavalier appoints Greg Smith, ex-Icebreaker, as Chief Executive Officer

New Zealand carpet and wool company, Cavalier Corporation Limited (CAV: NZX) is delighted to
announce the appointment of Greg Smith, previously CEO of Icebreaker, as the new Chief Executive
Officer of Cavalier Corporation Limited.

Greg will commence in the role on 26 July 2021. Current Cavalier CEO, Paul Alston, will remain with
the leadership team for up to three months to ensure a seamless transition.

Greg has extensive international business experience, running iconic New Zealand companies and
helping them to scale on the world stage. He was with Icebreaker for eight years, holding the
position of CEO and Brand President for almost four years. Prior to that, Greg held senior executive
roles at Michael Hill Jeweller for over 21 years.

Chair of Cavalier, George Adams, said: “We are delighted to have Greg joining the team as we
continue on our journey to become a global leader in designing and creating desirable, high
performing, safe and sustainable home interiors.

“Cavalier has a clear purpose and is committed to natural products made responsibly, with a focus
on beautifully crafted woollen rugs and carpets. Greg has demonstrated his ability to nurture this
ethos to build a highly successful business and valuable brand. His proven business acumen, natural
leadership skills and visionary thinking make him the ideal person to lead Cavalier forward.”

Greg said: “I’m thrilled to have the opportunity to lead the team and take this great New Zealand
brand to the world. The fact that Bremworth has ditched synthetics and is focused on using 100%
traceable, sustainable, renewable New Zealand wool to make the finest flooring products makes this
business unique. I look forward to being part of what I believe will be a very exciting and successful
future.”

ENDS

For further information please contact:

George Adams
Chairman
T: +64 21 555 040
Jackie Ellis
Media and Investor Relations
Jackie@ellisandco.co.nz
T: +64 27 246 2505