Alliance signs on to TradeWindow digital trade solutions

MEDIA RELEASE
Alliance Group signs on to TradeWindow digital trade solutions
06 December 2022
Auckland, NZ. TradeWindow (NZX: TWL), has entered an agreement to provide
digital trade solutions to Alliance Group, New Zealand’s second largest meat
producer (by revenues).

TradeWindow CEO AJ Smith welcomed the agreement with Alliance which reported
revenues of over NZ$2.2 billion in 2022.

“Fresh, chilled and frozen meat and wider products all need to reach its customers in
export markets in premium condition and as swiftly as possible. We are delighted to
enter this agreement to enable Alliance’s export operations with our productivity
solution Prodoc and connectivity solution Cube which enables permissioned digital
access for all the parties necessary to complete an export transaction,” says Mr
Smith.

TradeWindow advises that the agreement covering several solutions is ‘material’
and Alliance Group will be TradeWindow’s biggest customer by value as at this time.
Shane Kingston, GM Sales at Alliance said, “our partnership with TradeWindow is a
further step in our digital journey, both enhancing our employee and customer
experience, whilst improving our export documentation capabilities.”
Mr Smith said the agreement also creates a platform to explore the use of cross-
border payments utilising TradeWindow’s partnership with MasterCard, as well to
add value to Alliance’s products in the future through TradeWindow’s provenance
solution, recently strengthened with the confirmed acquisition of Rfider in July.

Rfider has developed a mobile interface that can be rapidly deployed in complex
supply chains to provide traceability all the way back to the original points of
cultivation and production.
The system will ‘go live’ today.

ENDS
About TradeWindow:
Founded in December 2018, TradeWindow is an NZX-listed software company that provides digital
solutions for exporters, importers, freight forwarders, and customs brokers to drive productivity, increase
connectivity, and enhance visibility. TradeWindow’s software solutions integrate to form a cohesive digital
trade platform that enables customers to more efficiently run their back-end operations, share
information and securely collaborate with a global supply chain made up of customers, ports, terminals,
shipping lines, banks, insurance companies, and government authorities.
www.tradewindow.io
Further information:
Piet de Jong, for TradeWindow communications
piet.dejong@baldwinboyle.com, +64 21 812 766