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Corporate Language Tracker
What buzzwords are NZX companies using — and when did they start?
Keyword analysis of NZX company announcements. Tracks adoption curves for trending terms across sectors and time. Pure text analysis — no AI interpretation.
Terms Tracked
52
Rising
48
>20% YoY growth
Fading
0
>20% YoY decline
Year Range
2017–2018
52 terms
Methodology
This analysis scans the full extracted text of every NZX company announcement PDF for specific keyword patterns. Each term is matched using multiple regex patterns to capture variations (e.g. “AI” also matches “artificial intelligence” and “machine learning”).
Adoption % = percentage of active NZX companies (with at least one announcement that year) that mentioned the term at least once.Mentions = total pattern matches across all announcements for that company-year.
Mechanical announcement types (share issues, dividends, key dates) are excluded. Only announcements with extracted PDF text are included. This is a keyword frequency analysis, not a semantic assessment — a company mentioning “climate risk” once in passing is counted the same as one with a dedicated climate strategy section.
Data sourced from NZX company announcements (full-text keyword scan). Our datasets may not be complete. Automated analysis can produce errors. If you believe any data on this page is incorrect, please contact us at hello@nzxplorer.co.nz.
For informational purposes only. Not investment advice.
